October 2, 2025

20 Trending Ecommerce Business Ideas for 2026

Want to be your own boss and start an ecommerce business? These 13 trending ideas will help you get started on the right foot.
20 Trending Ecommerce Business Ideas for 2026
20 Trending Ecommerce Business Ideas for 2026

Key takeaways: 

  1. Your business idea is the foundation of success. Choosing the right ecommerce business model determines how smoothly you can launch, scale, and sustain growth.
  2. From handmade products, print-on-demand fashion, and subscription boxes to gaming accessories and organic foods, there are many trending ecommerce business ideas you can choose from. 
  3. While picking the right niche is critical, long-term success depends on market research, branding, logistics, marketing, and working with the right team.

Starting an ecommerce business has never been easier. However, what takes your business from the ground up depends on your business idea. 

We help entrepreneurs and business owners at ePlaybooks navigate the world of online selling with strategies that actually work. Once you’re clear on which ecommerce business idea to pursue, setting up and scaling your store becomes a smoother, more structured process.

20 trending ecommerce business ideas to start today

Here's our list of trending ecommerce business ideas you can start today: 

  1. Sell handmade products
  2. Sell private-label beauty products 
  3. Sell online courses and educational materials
  4. Sell subscription boxes
  5. Start a dropshipping business 
  6. Sell home decor 
  7. Sell pet products 
  8. Sell baby products
  9. Sell health and wellness products
  10. Sell smart home gadgets  
  11. Sell home fitness products
  12. Sell electronic devices 
  13. Sell thrifted products 
  14. Sell print-on-demand fashion 
  15. Sell bamboo toothbrushes
  16. Sell organic foods to consumers
  17. Sell travel accessories 
  18. Sell gaming accessories 
  19. Sell garden plants 
  20. Become an affiliate marketer 

Sell handmade products

Are you someone who enjoys making handcrafted products? Well, you can turn that hobby into a profit. You can set up your online store and put up your handmade products on display. Customers love handmade products because they are made with the highest quality and can cater to their specific needs. 

You may also want to utilize online marketplaces to reach more customers, boost traffic, and increase sales. For example, Etsy is a popular online marketplace that helps millions of buyers find personalized or handmade products. 

To get the best of both worlds, you can sell your handmade products through your own online store while tapping into the existing customer base of these online marketplaces. 

Some popular handmade products you can sell include jewelry, candles, tote bags, woodcrafts, etc. 

Sell private-label beauty products. 

According to data, revenue from the personal care industry (which includes skincare products, makeup, and cosmetics) is estimated to show an annual growth rate (CAGR 2025-2030) of 3.95% with a projected market volume of $137.29 billion by 2030.

The beauty and personal care industry has become more diverse, with organic beauty products among the top sub-markets. 

Many consumers have moved from chemical beauty products to more organic, sustainable options. 

You can start a private-label organic beauty business by contacting manufacturers that make the product you want to sell. To validate the quality of these beauty products, you can order samples and check reviews from business owners working with these manufacturers. 

Once you get the best beauty product to sell, you can then set up your online store, create your product listing, and start marketing your beauty products. 

Sell online courses and educational materials. 

If you have deep knowledge of a particular subject or a specific field, you can create and sell an online course on the subject. 

With the e-learning market expected to reach $840.11 billion by 2030, you can capture millions of consumers who are willing to pay to get access to an online course. 

You can create your own online educational platform or leverage other platforms like Udemy to sell online courses and other educational materials. 

You can create and sell educational materials like workbooks, ebooks, and courses in various formats to reach a wider audience. 

Sell subscription boxes

Subscription boxes have become popular over the years, with the subscription market expected to reach $478 billion by 2025. 

A subscription business helps give online shoppers a more convenient and personalized way to shop for what they want regularly. The great thing about the subscription business model is that you can easily turn first-time shoppers into lifelong customers. 

You can bill consumers periodically (this could be weekly, monthly, or yearly) in exchange for a subscription box. 

To start a subscription business, you need to choose a niche. Some niche ideas include groceries, personal care products, clothing, toys, games, etc. 

Once you choose a niche idea, gather and package your products together in a “box” and market your subscription box on your website. 

Start a dropshipping business. 

If you're thinking of a low-investment ecommerce business idea, dropshipping is one you can start. 

With a dropshipping model, you won't need to ship inventory. You will only need to work with your supplier to fulfill customer orders. 

With dropshipping, you only pay for products when you sell them through your ecommerce website. Some popular dropshipping suppliers include Alibaba, AliExpress, Modalyst, etc. 

Some popular dropshipping products you can sell include clothing, baby products, office supplies, etc. 

Sell home decor  

Home decor is another brilliant ecommerce idea with a large market. The possibilities are endless, with products like bedding, artificial plants, rugs, candles, napkins, etc. 

If you're an interior designer or craftsman, you can turn that into a profitable business. You can design and manufacture or source home decor products that you can sell on your ecommerce website. You can partner with graphic designers and photographers to create stylish home decor pieces you can sell to consumers. 

You can also partner with a dropship supplier to get home decor products you can sell. 

Sell pet products 

Venturing into the pet industry could be the big break your ecommerce business needs. Many pet businesses have become household names and provide everything pet owners need to care for their pets.

According to Statista, the global pet industry market is expected to reach $350 billion by 2027. 

Fortunately, the pet industry has many opportunities you can take advantage of. You can be creative and decide to sell products like jackets, training hoops, etc. You can also go for more practical dog products like supportive beds, toys, supplements, and so on. 

Dog treats are also another pet product you can choose to sell.   

Once you decide on what pet product you want to sell, you can market it on your ecommerce website and sell it to pet owners. 

Sell baby products

From clothing to diapers, toys, and more, parents are always trying to buy something to keep up with the growing changes of their babies. As a business owner, you can tap into this demand and sell eco-friendly baby toys, organic clothing, educational kits, or safe feeding products. Parents prioritize health and quality when looking for products to buy for their children, so you want to ensure you get and display the necessary certifications and safety compliance. 

Sell health and wellness products.

Consumers are constantly looking to stay healthy and fit, especially post-pandemic. You can offer health and wellness products like supplements, organic teas, yoga gear, ergonomic furniture, or stress relief tools. If you are selling products like supplements and teas, ensure you source quality certified products. You can choose to focus on a niche like vegan supplements, yoga gear, or sleeping aids. 

Sell smart home gadgets.  

With the rise of AI assistants and IoT, consumers now want convenience and tech-driven homes. You can partner with electronics suppliers to sell products like smart speakers, security cameras, automated lights, and IoT gadgets. You can offer educational content on how to set up/use these gadgets and highlight their safety features.

Sell home fitness products.

From stay-at-home moms to remote workers, you can sell products that help people stay fit at home. Compact exercise gear like resistance bands, kettlebells, or AI-powered fitness trackers is a great place to start. To stand out, you can focus on lightweight, portable, affordable fitness gear and video demos to guide users on how to make the most out of these products. 

Sell electronic devices 

Almost every household has one electronic or IoT device. In fact, the annual growth rate of the consumer electronics industry is expected to grow annually at 14.7% from 2023 to 2027. 

Smart devices are designed to provide convenience for consumers and are a great business opportunity. From doorbell cameras to drones, smart thermostats, smart speakers, smart cookers, etc. 

You can work with a dropship supplier to get electronic devices you can sell. If you have the technical skills, you can create your own electronic devices and sell them through your ecommerce website to consumers. 

Sell thrifted products 

Thrifted products have become more popular thanks to the rise of sustainability, affordability, and vintage fashion trends. Gen Z and Millennials especially love thrifting because it’s eco-friendly, affordable, and unique. You can decide to sell thrifted products from one category or mix them up. From thrifted fashion and apparel to accessories, home and decor, books, and more. You can source your products from local thrift stores/charity shops (Goodwill, Salvation Army, and local NGOs), garage sales, or wholesale thrift suppliers. 

Sell print-on-demand fashion 

Print-on-Demand fashion is one of the most flexible ecommerce business ideas out there. It lets you sell custom-designed clothing and accessories without keeping inventory. Items are produced only after a customer orders them. You can sell clothing (like t-shirts, hoodies, and leggings), tote bags, hats, and phone cases. To stand out, focus on creativity and the quality of your designs.

More ideas for small ecommerce businesses

More ideas for small ecommerce businesses

Sell bamboo toothbrushes 

Many consumers are now interested in everything eco-friendly. If you have a small business and are thinking of a trendy product you can sell, bamboo toothbrushes are a great choice. 

You can private-label some bamboo toothbrushes to differentiate your business. Your bamboo toothbrushes should also come wrapped in sustainable packaging, as using plastic packaging misses the whole point of sustainability. To stand out, ensure your bamboo toothbrush is as eco-friendly as it claims. 

Sell organic foods to consumers.

If you're interested in food and beverages, selling organic foods is one ecommerce business idea you can venture into. Online grocery is a profitable niche that you can cash in on. 

You can partner with people who grow organic foods, sell their produce, and make a strong profit.

Although not as profitable, you can get organic produce from local grocery stores and sell it to consumers. 

Sell travel accessories 

People always want to travel in comfort, ease, and style. From compact luggage to smart suitcases, travel pillows, and portable chargers, you can sell unique, lightweight travel gear that makes traveling convenient. You can start with lightweight and easy-to-ship items like packing cubes, organizers, and accessories. Differentiate your brand with eco-friendly or smart travel gear like biodegradable toiletry bottles and solar chargers.

Sell gaming accessories

The global gaming industry is worth $200B and growing. Gamers are always looking to invest in comfort, style, and competitive advantage. You can sell gaming accessories like controllers, mechanical keyboards, green screens, streaming cameras, and desk controllers etc. You can start fast with suppliers from AliExpress or CJ Dropshipping, or Import in bulk and sell via your own store or Amazon/eBay.

You can start with low-cost but high-demand items like mousepads, controller skins, and RGB lights, and differentiate your brand with unique aesthetics. 

Sell garden plants

If you're a green thumb, here's a business idea that can turn your passion into profit. 

Ever since the COVID-19 pandemic, many consumers have begun buying more garden plants. In fact, the green industry experienced a boom during the pandemic, as many people were at home most of the time. 

You can take advantage of this increased demand to grow your ecommerce business. You can sell different succulents, houseplants, or tropical plants.

Once you decide what type of garden plant you want to sell, you can set up an online store and market it to green-loving consumers. 

Become an affiliate marketer. 

Affiliate marketing is one ecommerce business idea that can bring you passive income quickly. 

Affiliate marketers promote an affiliate’s product or service to their audience. For example, if you have a blog or social media account with high traffic, you can create content and promote an affiliate's product or service within your content.

When someone clicks on an affiliate link to make a purchase, you earn a commission. 

To become an affiliate marketer, simply sign up for an affiliate marketing network, review offers, and select preferred offers within your niche. 

Amazon Associates is one example of an Affiliate marketing program for website owners and bloggers. Through the program, you can advertise products from Amazon by creating links and earn a commission when customers click on the links and buy products from Amazon. 

Bottom line

There are tons of ecommerce business ideas you can choose from. The best part is, you can monetize your hobbies and skills and make a good profit. Some business ideas don't even require upfront cash or inventory. For example, with dropshipping, you only have to partner with a supplier to fulfill orders. 

Keep in mind that choosing an ecommerce business idea is only one part of the equation. To give your ideas wings, it is important to research thoroughly who your target audience is, your competition, business objectives, and other important factors. 

Ready to take off your ecommerce business? From account management to advertising, design, logistics, and fulfillment, ePlaybooks can help you handle all the complexities of selling online.

Keep in mind that choosing an ecommerce business idea is only one part of the equation. To give your ideas wings, it is important to research thoroughly who your target audience is, your competition, business objectives, and other important factors. 

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Frequently Asked Questions (FAQs)

Which business is most profitable in ecommerce?

The most profitable ecommerce businesses are those with high demand, low overhead costs, and strong scalability. Profitability depends on choosing the right niche, effective marketing, and managing your costs efficiently.

Currently, niches like health & wellness products, subscription boxes, digital products, sustainable fashion, and beauty/skincare rank among the most profitable. 

What's the best ecommerce business to start?

The best ecommerce business to start is one that aligns with your target audience, business goals, and budget, among other factors. If you’re a beginner, you can start with digital products, print-on-demand, or thrifted products, as these require low upfront investment. 

What are the 7 types of ecommerce?

Seven main types of ecommerce include B2C (Business to Consumer), B2B (Business to Business), C2C (Consumer to Consumer), C2B (Consumer to Business), D2C (Direct to Consumer), B2G (Business to Government), and C2G (Consumer to Government).

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