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For sellers navigating the Amazon marketplace, understanding the intricacies of its systems is paramount to success. One such crucial element in the fulfillment process is the Amazon FNSKU (Fulfillment Network Stock Keeping Unit).
If you are sending products to Amazon, you will need to ensure they are properly labeled with an Amazon FNSKU or a manufacturer’s barcode.
In this article, we delve into what an Amazon FNSKU is, its significance, and how it plays a pivotal role in ensuring smooth operations for Amazon sellers.

The FNSKU (Fulfillment Network Stock Keeping Unit) is a unique identifier assigned by Amazon to a specific product within its fulfillment network. It serves as a distinct label, connecting a product to its listing on the Amazon marketplace. Each product that enters the fulfillment center must bear this unique identifier, facilitating efficient tracking and management throughout the entire fulfillment process.
The stickerless commingled inventory system allows your products to be pooled with similar products from other sellers without FNSKU labels, as long as the items are identical. Amazon's commingled inventory system may seem convenient as it means less label prep work, but it comes with certain risks:
Opting for FNSKU labels instead of the commingled system provides greater control over your inventory and reduces the risk of receiving poor seller metrics or account suspension due to other sellers' products. To opt out of commingled inventory in Amazon, simply go to your Amazon Seller Central account, look for Settings, then Fulfillment by Amazon, and then turn the Commingled Inventory setting to off.
Here's how you can generate your FNSKU barcode in Amazon Seller Central:
For more guidance on FNSKU and other Amazon FBA Seller barcode management, don't hesitate to speak with an expert at ePlaybooks.
You’ve probably already considered selling on Amazon but its way easier than you think.
Call Us Now